Digital marketing consultant

Putting the web and social media at the heart of your marketing strategy
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Trevor Lambert FCIM is an experienced digital marketer who first became involved in early website development in the 1990s.

Since then he has developed numerous websites and maintained a keen interest in keeping up to speed with the latest developments in digital, carefully avoiding the fads and scientifically testing new approaches.

Trevor provides expertise, practical advice and hands-on support in the following areas:

  • Blogging and content – compelling, accessible, search engine friendly copy built around the terms people use to find your kind of services
  • Copywriting for web sites – from landing pages to complete sites
  • Customer profiles, journeys and experience – seeing your website from your clients’ perspective
  • Digital collateral – interactive brochures and materials
  • Digital strategies – that integrate with your wider strategy and business plans
  • Google analytics interpreted – understand where your website traffic comes from and what people do when they land on your site
  • Email marketing – still the most cost-effective form of marketing for many
  • Metadata analysis and optimisation – Unlocking the secret code of your website
  • Pay per click advertising – From Google Adwords to LinkedIn advertising, our PPC partners specialise in getting the best bang for your buck
  • Search engine optimisation – be found more easily by Google
  • Social media – using the platforms that matter efficiently and avoiding time-consuming distractions
  • Video for online – in partnership with approved suppliers we can create video case studies, interviews and animated explainer videos for your website
  • Website reviews – root and branch analysis that combines experience with tried and tested analysis tools

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A simple, quick website analysis can quickly reveal priority areas for improvement which can have a surprisingly rapid impact on your search engine rankings and conversion rates. We can work with you to take you through, step-by-step, the improvements that will have a measurable result on the results you see from Google, Bing and all other search engines.

But don’t assume this is a technical exercise. At the heart of all our digital marketing consultancy is the need to ensure all communications connect with your clients in a way that makes sense and creates empathy.
Get in touch today to discuss how our digital marketing consultants can help you. 

 

See also Do you do digital?

 

Image (c) Shutterstock | Hilch