The Halo Effect, a term that originated in Edward Thorndike’s paper “A Constant Error in Psychological Ratings”, describes a faulty thinking pattern in which positive assumptions are made on the basis of existing but unrelated information. A common example of this is the way many people consider those who are conventionally attractive to be nice, friendly, trustworthy, successful, competent etc.
So next time you’re turned down for a job look on the bright side – perhaps you did a great interview but the interviewer just thought you were unattractive.
On this site, however, the Halo Effect summarises some of the things that make Glass Halo a little different. Our values are a little different from the norm. And our sister company certainly raises a few eyebrows.
If you’re interested, intrigued or incensed, please get in touch.