Research by Professor John Sweller of the University of New South Wales suggests that when people see PowerPoint presentations that […]
Month: January 2015
Latest Blog Posts
-
Is this really the best Gillette can do?Much has been said about Gillette’s The Best Men Can Be campaign, none of it more insightful than Mark Ritson’s […]
-
In a nutshell – A Technique for Producing IdeasWhen the mighty Drayton Bird recommends a book you can be sure of two things: It’s unlikely to have been […]
-
11 ways to screw up key account relationshipsA key part of the Glass Halo approach to B2B marketing is the development of long term relationships with individuals […]
Recent Tweets
- "Never let your sense of morals get in the way of doing what's right." Isaac Asimov died this day in 1992 https://t.co/a9XwMZ10hU14 days ago
- "I have not failed. I've just found 10,000 ways that won't work." Thomas Edison, Born this day in 1847 https://t.co/jEeMV9LmKe68 days ago
- "Only the mediocre are always at their best." Jean Giraudoux - died 31 January 1944 https://t.co/WsPW3LdlCJ79 days ago
