Marketing infrastructure

Get the marketing basics into place

You’ll want some basic bits and pieces in place before you step up your marketing to the next level. They include:

  • Defining your brand
  • Establishing your USP or UPB
  • Positioning
  • Key messages
  • Tag lines
  • Tone of voice
  • Logo development
  • Visual identity
  • Templates

It’s easy to go over the top in these areas and you’ll find no end of agencies willing to charge you tens of thousands of pounds for the privilege.

We take a sensible approach, coming up with sensible answers that won’t bust your budget before you’ve even started.

We can address these elements individually or as part of your wider marketing strategy. If you need help getting the marketing basics in place, get in touch now and we’ll do our best to help.