How to get more referrals

Posted by: Trevor Lambert / Posted on: 31-05-2015

Your second-best source of new business It’s an often repeated marketing saw that it is N times more cost-effective to sell […]

Could this be the worst advert ever?

Posted by: Trevor Lambert / Posted on: 27-05-2015

One of the many joys of Private Eye magazine is the mock classified section with its baffling array of improbable […]

Posted by: Trevor Lambert / Posted on: 24-05-2015

Martin Shaw and Jenny Seagrove’s appearance at the Windsor Theatre Royal can’t have been particularly helped by this poster positioning […]

Posted by: Trevor Lambert / Posted on: 20-05-2015

Last weekend I spent a very pleasant few days in sunny Marseille, France’s second city and, it seems, a global […]

Posted by: Trevor Lambert / Posted on: 14-05-2015

As I type, marketing managers from consultancies, recruitment firms, LMS software providers and coaching firms are no doubt enjoying a […]

Posted by: Trevor Lambert / Posted on: 12-05-2015

It was a treat to see Ian Golding speak this morning about his area of expertise – improving customer experience. […]

Posted by: Trevor Lambert / Posted on: 09-05-2015

If the recent election taught us anything it’s that when you ask people about their intentions they either lie or […]