A padded but readable guide to creating content people will share Like most business / popular psychology books of recent […]
Uncategorized
Don’t call us. We won’t call you.
Trevor Cooper is one of those actors you probably don’t know by name but you always recognise when he pops […]
New Year Revolution
How are the New Year’s resolutions coming along? If you’re anything like most* people you’ll be sticking with some, struggling […]
Spin those balls – Why Camelot must think we are idiots
I buy a national lottery ticket by direct debit every week. There. I’ve admitted it. And as so many people […]
Headline news (or “If you’re explaining, you’re losing”)
In a recent client meeting we were discussing potential speakers for a forthcoming event. Client respect and confidentiality prevents me from […]
Book Review – Worth a sniff – but hardly the dog’s gonads
Top Dog – Impress and Influence Everyone You Meet By Richard Ruttle and Andy Bounds This is an odd one. […]
Fiat’s Faux Pas – Who checks these things?
Is it just me or does this unfortunate Fiat advert look suspiciously like the smiling woman has just ploughed a car […]
Drop the business jargon and write naturally
With apologies to the good folk of Afton Chemicals, I was somewhat depressed to see this sign outside their offices […]
